Pre-Harvest Marketing

Pre-Harvest Marketing
Online Training

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Have you ever written a concise and practical pre-harvest marketing plan? These videos will help you examine the key elements of a solid marketing plan, including target prices, decision dates and pricing tools. Once you understand the key elements, you will be ready to write a plan for your own farm - a plan that can help secure a good average price for your crop.

  •   Introduction to Pre-Harvest Marketing
      Key components of a plan
      Selecting a minimum price
      Selecting a maximum price
      Decision dates in marketing
      Minimum prices revisited
      Basic pricing tools
      Minimum pricing tools
      Following a trend
      Celebrity marketers
      Baseline prices
      Closing thoughts on Pre-Harvest Marketing